Categories
The Frontier Awards are open to all travel retailers, airports and suppliers/brands operating in the sector.
If you have any questions regarding your entry, please contact
atma.hyett@emap.com.
Entries are now closed for the 2023 Frontier Awards.
Open to all industry stakeholders
Best New Shop Opening
One silver lining of airport closures during the pandemic was the time afforded to companies to refurbish existing spaces or create new offerings. Activity has certainly ramped up in the past year and we are excited to evaluate new store openings in this category.
Campaign of the Year
The best travel retail campaign, activation, store opening or pop-up by a retailer, supplier or landlord, judged against a range of factors including innovation, concept and consumer impact. This can be a physical or digital initiative – or both.
People & Planet Award: Diversity & Inclusion Champion
Diversity & Inclusion matters. Not only has it been shown to improve business performance, it also promotes societal benefits. In this category, we are looking for individuals, teams, brands and businesses that have recognised the importance of building inclusion and diversity into workplaces, partnerships, campaigns and communities in which they operate. This can take many forms from internal actions and policies in recruitment and training, building truly diverse teams and leadership, creating positive portrayal in consumer-facing campaigns for brands, or shaping inclusive ways of working with partners and suppliers.
Note: This award celebrates diversity in travel retail across gender, orientation, ethnicity and all underrepresented groups.

People & Planet Award: Sustainability
The Frontier Awards continue to champion sustainability in the industry. This award is open to individuals, team efforts, or businesses in global travel retail that have shown an impressive commitment to environmental factors through their activities over the past year – however small or localised – which have had a demonstrable positive impact on people and the planet.

Rising Star of the Year
New for 2023, the Rising Star of the Year Award recognises an individual that is a relative newcomer to the industry but is making waves as a future leader and influencer in global travel retail – irrespective of age or designation in their company. Candidates can enter themselves or be nominated by a third party.
Team of the Year
For this award, retailers and suppliers can nominate a team within their organisation for its outstanding achievements over the past year, however small or localised. Judges will look for teams that have made a positive non-commercial impact, i.e. social or environmental.
Technology Success Story of the Year
This award recognises pioneering technology innovations in travel retail that have improved the shopping experience for consumers. Open to all stakeholders, the award is open to established or new technology innovations, from products and apps to websites and ventures into the Metaverse.
Open to retailers & airports
Airport Retailer of the Year

Best Airport for Retail
Border or Downtown Retailer of the Year

Cruise or Ferry Line Retailer of the Year
The maritime travel market is having a major revival with recent cruise bookings outperforming 2019 levels. This award honours innovation and outstanding achievements by a retailer operating in the global cruise and/or ferry retail channel.

Inflight & Omnichannel Retailer of the Year
The inflight retail business is one that is fighting to remain relevant as consumer trends and requirements shift continuously. Digitalisation is vital to transforming the onboard experience. This award recognises the company presenting the best achievements in this sector.
Open to brands & suppliers
Star Beauty Product of the Year
The Star Beauty Product of the Year award celebrates the hero product in this category in travel retail in the past 12 months, whether that is a new launch or an SKU that has stood the test of time. Judges will be looking for performance highlights, star quality and brand visibility. You must include travel retail market history, size and RRP details.
Star Electronics, Toys, Gifts & Travel Accessories Product of the Year
The Star Electronics, Toys, Gifts & Travel Accessories Product of the Year award celebrates the hero product in this category in travel retail in the past 12 months, whether that is a new launch or an SKU that has stood the test of time. Judges will be looking for performance highlights, star quality and brand visibility. You must include travel retail market history, size and RRP details.
Star Food & Confectionery Product of the Year
The Star Confectionery & Fine Foods Product of the Year award celebrates the hero product in this category in travel retail in the past 12 months, whether that is a new launch or an SKU that has stood the test of time. Judges will be looking for performance highlights, star quality and brand visibility. You must include travel retail market history, size and RRP details.
Star Jewellery & Watches, Fashion & Accessories Product of the Year
The Star Product across Jewellery & Watches/ Fashion & Accessories (including sunglasses) Product of the Year award celebrates the hero product in this category in travel retail in the past 12 months, whether that is a new launch or an SKU that has stood the test of time. Judges will be looking for performance highlights, star quality and brand visibility. You must include travel retail market history, size and RRP details.
Star Spirits Product of the Year
The Star Spirits Product of the Year award celebrates the hero product in this category in travel retail in the past 12 months, whether that is a new launch or an SKU that has stood the test of time. Judges will be looking for performance highlights, star quality and brand visibility. You must include travel retail market history, size and RRP details.
Star Tobacco & New Generation Product of the Year
The Star Tobacco & New Generation Product of the Year award celebrates the hero product in this category in travel retail in the past 12 months, whether that is a new launch or an SKU that has stood the test of time. Judges will be looking for performance highlights, star quality and brand visibility. You must include travel retail market history, size and RRP details.
Star Wines Product of the Year
The Star Wines Product of the Year award celebrates the hero product in this category in travel retail in the past 12 months, whether that is a new launch or an SKU that has stood the test of time. Judges will be looking for performance highlights, star quality and brand visibility. You must include travel retail market history, size and RRP details.
Supplier of the Year
The cornerstone of the travel retail offering, suppliers, and their brands, must be innovative and collaborative to achieve recognition in this highly competitive arena. The best supplier to the global travel-retail sector of any size will be one that has provided the best support, competitiveness and customer satisfaction throughout the past year.

Outstanding Contribution and Lifetime Achievement Award
If you have any suggestions for this category, please contact Kapila Ireland, Editor of DFNI Magasine.